ALL ABOUT EYES
Art Director - Claire Edelman
Designer - Audrey Engman
Designer - Audrey Engman
During my internship at Clinique, I designed alt imagery and various assets for the All About Eyes campaign. This included creating visuals that highlighted the product’s benefits, claims, and formula ingredients, all while adhering to Clinique’s strict branding guidelines. I developed assets for both the standard All About Eyes product and the All About Eyes Rich variant, ensuring that each design effectively communicated the unique attributes and advantages of the different formulations. These assets were crucial for enhancing the user experience on e-commerce platforms and the website, and they played a key role in providing comprehensive product information while maintaining brand consistency.
HiGH-Fi Mascara
Creative Director - Carolyn Veith Krienke
Designer - Audrey Engman
Designer - Audrey Engman
For the High-Fi Mascara launch, I designed digital media cards specifically tailored to influencers. The assets were crafted to be visually engaging, easily digestible, and to help drive awareness of the new product.
